OUR STORY
2009
Simply Beautifully Clean
Simply Clean all started in a busy household with children, pets, and a home renovation underway. Amid the chaos, one challenge kept repeating itself: how to keep cleaning simple, safe and organised. Sponges and cloths were being used in all sorts of areas, often in ways that weren’t hygienic. Floors, baby feeding trays, kitchen benches and even toilets.
It became clear that a better solution was needed: cleaning products that make it obvious what to use where. That’s when Simply Clean was born.
Our products are colour-coded and clearly labelled so everyone in the home knows exactly which cloth or sponge is for each task. Simply, safe and effective. Cleaning has never been this easy.
We’re excited to help you discover smarter ways to keep your home sparkling with Simply Clean products.
2023
Victoria James Home
Victoria James was created with a clear purpose: to make the home feel calm, functional and beautifully lived in. When your space is organised and your everyday essentials work with you, life feels a little more peaceful. But we know homes can also feel busy, cluttered and a little overwhelming at times.
So we set out to design products that help bring ease back into the everyday. Simple, thoughtful and made to last. From laundry essentials that make routines run smoother, to bath and body tools that turn daily care into a small moment of calm- every Victoria James product is created to support a home that feels balanced, comfortable and your own. No fuss, no excess. Just well-made essentials that help you feel at home in your space, and in yourself.
2024
Victoria James Body
Victoria James Body launched in 2024 with a clear purpose: to make daily self-care feel calm, simple, and intentional. Life can feel busy and overwhelming, but the products we use on our bodies shouldn’t add to the chaos - they should help restore a sense of ease.
We set out to create body-care tools that are thoughtful, functional, and made to last. From bath essentials that turn routines into moments of calm, to everyday tools designed to work intuitively with you, every Victoria James Body product supports a sense of balance, comfort, and confidence in yourself.
Carefully crafted and designed to enhance your daily rituals, these essentials help you feel organised, nurtured, and completely at home in your own skin.
Discover the full Simply Clean range - smart, colour-coded cleaning essentials designed to make every task simple, safe, and effective. From all-purpose solutions that tackle everyday messes, to kitchen must-have, bathroom heroes, floor cleaners, dusting cloths, and streak-free glass products, everything is crafted to keep your home sparkling and hygienic. Explore our complete collection and find the right product for every roo, every surface, and every clean.
Discover the full Victoria James Home range - smart, durable essentials designed to keep every corner of your home organised. From sturdy clothes airers that make drying effortless to lightweight laundry baskets built for everyday use, each product is crafted for simplicity, strength and ease. Explore the complete collection and find the right product for every room and every routine.
Discover the full Victoria James Body Range - gentle, everyday essentials designed to make self-care simple and effective. From soft cleansing accessories to practical tools that support your daily routine, every product is crafted with comfort and ease in mind. Whether you're refreshing, cleansing or unwinding, our body care solution help you feel clean and cared for
